STAND OUT
Separate yourself from the competition with a next-level customer experience. Find out how we achieve this for you.
Boating companies are facing a million-dollar problem.
The off-season. Navigating seasonalities’ rough waters can be challenging, resulting in low brand engagement, less year-round growth, and reduced customer loyalty.
These strategies are not the solution:
Advertisements with low ROI: Ads are great for attracting new people to your business but are expensive and ineffective for creating year-round customer engagement
Unreliable social platforms: SoMe can help you organically reach your audience. But you don’t own your contact list. You must rely on algorithms of social platforms, leading to posts going unseen by followers, making SoMe unreliable at creating engagement and customer loyalty
Ultra-competitive SEO market: SEO attracts new people to your site and can create engagement using high-value SEO articles. But the market for quality keywords has become oversaturated, making this an expensive investment. You also need email to deliver the content from your site to your audience
Traditional newsletters: The regular news update once a month and occasional promotions will no longer do it. Today, you need a finely crafted email strategy to maintain year-round engagement
We solve the problem of seasonality with emails that are:
Creating engagement: We craft high-value content that stimulates your audience all year round
Increasing sales: Your email list contains your best potential customers. We turn strangers into buyers by nurturing relationships with finely-tuned emails
Reaching your audience: Never worry about tricky algorithms again. Get your messages sent straight to your customer’s inbox
Low competition: The boating industry is behind in email marketing. It provides an excellent opportunity to outshine your competition and create loyal brand enthusiasts
By using our service, you will also see better results in your multi-channel marketing efforts.
A sustainable long-term solution
We don’t believe in quick-fix solutions.
Our email marketing service will provide gradual and sustainable results for as long as you use it. Compare this to a quick-fix solution that gives you instant results but doesn’t hold up in the long run.
Our 3-step system:
Attract New People: We will build your email list with enticing content that inspires people to provide an email address to you
Nurture Relationships: We turn strangers into loyal brand enthusiasts by providing them with high-value content that improves life at sea
Sales Conversion: We convert members of your email list into buying customers using action-inspiring emails
BONUS: We will create and manage a members-only VIP club to enhance your brand experience
Learn how to get more qualified leads in 180 days.
Why email?
It is logical to question if email is relevant in 2023. Here you will find answers to the most common concerns regarding email marketing:
Does email marketing work?
Email increase sales: Email marketing has an average ROI of $36 for every $1 spent - Litmus
Email influences buying decisions: 59% of respondents say marketing emails have influenced purchases - Salecycle
Is email still relevant?
Companies invest more in email: 37% of brands are increasing their email budget, while only 1,3% are reducing it (2021) - Litmus
More companies use email: The email marketing industry is expected to grow from $7.5 Billion (2020) to $17.9 Billion by 2027 - Statista
More people are using email: In 2019, email had 3.9 billion users, which is set to rise to 4.48 billion users by 2024 - Statista
Do customers want to receive emails?
Email engagement grows: 77% of marketers saw an increase in email engagement in the last 12 months (2021) - Not another state of marketing
Customers prefer email: 73% of people born between 1946 and 1980 consider email as the most personal channel to receive communications from brands (Millennials 64% and Gen-Z 60%) - Bluecore
Why choose Akka?
We offer an unparalleled service. We challenge you to find any other company offering a more high-value marketing package than us. If you need clarification, watch our video presentation
Most agencies help everyone. We specialize in email marketing for the boating industry - giving us a better understanding of your business and how to inspire your customers to take action
Instead of attracting bargain seekers, we create and nurture high-quality customer relationships using personalized email communication
97% of our time focuses on you. We don’t aim to be the biggest. We aim to be the best. We spend time perfecting our service by limiting our sales efforts and only taking on a selected few clients every three months
Work with us -
And get more
When working with us, you will not only receive our email marketing service.
You will also get:
A brand voice: We will create a Tone of Voice for your brand identity. To ensure you are providing a consistent brand experience in all your communication
Automated sales: We will implement email automation so you can take customers through welcome journeys, send out birthday gifts and even upsell where it applies
Lead magnets: We will create assets for your website that will be used as lead magnets - to entice more people to join your email list
Exceptional customer service: Our clients praise our customer service. You will receive a personal member of our team who handles everything related to our service for as long as you work with us